Digital Marketers Sound Off: Tips, Tactics, Tools, and Predictions from 101 Digital Marketing Specialists book review

Digital marketing encompasses all marketing efforts using digital technologies. It includes marketing of products or services mainly on the internet including mobile phones, display advertising, and any other digital medium.
Digital marketing methods are
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
- Content marketing
- Influencer marketing
- Content automation
- Campaign marketing
- E-commerce marketing etc
Here you will get the Digital Marketers Sound Off: Tips, Tactics, Tools, and Predictions from 101 Digital Marketing Specialists book.
Matt Chiera: The writer of Digital Marketers Sound Off and founder of Ice Nine Online
Matt Chiera is a well-known founder of Ice Nine Online. Ice Nine Online is a Chicago-based digital agency by day and market research lab by night. He is also Digital Director for enterprise advertising agency. For over a decade Matt has been managing and executing digital marketing projects.
Book overview
Digital Marketers Sound Off is an outstanding book that covers all types of digital marketing, such as SEO, PPC, Email etc. It is a well-rounded overview of digital marketing. A great book for marketers at any experience level which covers examples of many different strategies and tactics. After reading this book you will discover what tools top digital marketers use on a daily basis, the single most effective tactic used by digital marketing specialists, how digital marketers determine success and failure in their campaigns. This book provides tips that will improve your digital marketing immediately.
This book will give you
- The information to set yourself up for success
- Fresh insights and recommendations to improve your day-to-day work
- Favorite tools, tips, tactics, and predictions for the future from 101 digital marketing specialists
- Knowledge about social media marketing, email marketing
- A ton of great information and tips from leading Digital Professionals in a quick concise format
- Comprehensive round-up of digital marketing platforms and strategies
Digital Marketers Sound Off contains expert digital marketing insights from a variety of specializations including
- Search engine optimization
- Google AdWords
- Facebook ads
- PR
- Email marketing
- Content marketing
- Social media marketing
- Affiliate marketing.
What you will learn
- Social media marketing tactic will improve your email marketing
- How content marketing and search engine optimization can be used in tandem for maximum effect
- How to set yourself up for success and much more.
- Digital marketing beginners
- Experienced digital marketer
- Anyone in SEO or Digital Marketing.
All the tips, tactics, tools and predictions will help you get a job doing social media marketing, SEO, Facebook ads to be successful in the field. This book provides a very comprehensive look at the current digital marketing landscape. It covers interview-style structures which enable you to predict for the future of digital marketing and how you can stay ahead of the curve. You will also know the biggest mistakes made by digital marketers and how you can avoid them.
Also, you can check Best Digital Marketing Books in 2018 to Level Up Your Marketing Strategy