Never Lost Again: The Google Mapping Revolution That Sparked New Industries and Augmented Our Reality book review

Google map is a web mapping service that lets us visualize data in a context. It helps users to discover the world and enable them to find specific places using the phone numbers, addresses, and real-time signals. Users get informed about real-time traffic conditions, route planning for traveling by foot, car, bicycle or public transportation from Google map.

Here you will get Never Lost Again: The Google Mapping Revolution That Sparked New Industries and Augmented Our Reality.




About the author

Bill Kilday was a marketing director for Keyhole, the mountain view, the California-based startup that was bought by Google in 2004 and turned into google earth in June of 2005.  His twenty-five-year career in technology and game marketing has centered on maps and augmented reality. He was head of marketing for Google Geo division for three years and now as VP of marketing for Google spinout company Niantic, the game development studio behind 2016 runaway mobile gaming success Pokemon and the upcoming 2018 Harry Potter Wizard


About the book

This book is an informative read, and a great overview of origins of Google maps and Google earth, and what it means to operate at "Google-scale". It is an easily understood overview of the technology, how they got where they are today, where it might be going in the future and a great combination of the ups and downs of life in a startup. This book is incredibly inspiring and full of grand adventure.


What you will learn about Google map and Google earth

  • Origins of Google maps and Google earth
  • How it affected our daily lives, culture, and thinking
  • How it exploded a new world for us.


Important key topics of this book are

  • Where are we going?: the start-up years
  • The Superman thing
  • Powers of ten
  • The green folder
  • Out of gas
  • Situation room
  • Behind the curtain
  • Series B or series G?
  • Recalculating: the Google years
  • A friendly wager in building
  • Launching Google maps mania 
  • Sparking a new industry
  • Hello, Google earth
  • Dashboard for the planet
  • You: a blue dot
  • Okay, Google, where am I?
  • Street cred
  • 4,000 lattes 
  • Google's new eye in the sky 
  • Project ground truth 
  • Moonshot complete. now on to mars
  • Epilogue: did you get one?


This is a must-read book for

  • People who are in the digital geo world
  • Entrepreneurs who are looking for inspiration from their fellow builders and creators
  • Anyone in the mapping and location industry
  • Young professional.


Discussion

In this book Bill Kilday trying to change the world for the better. You can view, seemingly from space, your home, city streets, villages, and geographic landmark by using Google map. It helps users to discover the world and enable them to find specific places using the phone numbers, addresses, and real-time signals. By reading this book you can visualize what happened in a vivid picture of what conspired in those conference rooms, basement server rooms, and Silicon Valley office spaces.

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